K SOON
A sustainable jewelry brand supporting BIPOC communities.
Year
2020–Present
Role
Founder
Creative Director
Work
Visual Design
Art Direction
Photography
'By Us, For Us'
K SOON
is a sustainable and equity-driven jewelry brand from Vancouver, BC.
Born as a love letter, I started K SOON with the intention of creating a space for BIPOC joy that acknowledges how multi-faceted we are in our identities. Along with being a product designer, I’ve learnt how to make jewelry since I was 10 years old, and the ability to come back to this art while creating the brand of my dreams has allowed me to write my own rules on what it means to be a brand and business owner.
K SOON seeks to center and support the faces of BIPOC communities through on-going collaboration with grassroots movements. Each month, we highlight charities, organizations, or mutual aid funds in support of BIPOC-folks and redistributes 25% of our proceeds to those causes. In 2020, we raised over $1k in donations.
As seen on Elle Canada Magazine, and featured on The RepresentASIAN Project.
